Dynamic Tags  

Dynamic tags enable you to collect and distribute data across multiple platforms. In turn, they enable responsive delivery of user-specific content, giving you thorough information about the key user analytics.

Similar is the case for referral campaigns, when you run referral campaigns on your site, Google Analytics tracks the actions or events performed by the customers. If you want to know any sort of information regarding your referral programs such as the number of transactions on a referral program, or the source/medium from which the referrers are coming. InviteReferrals enables you to add dynamic tags on Landing Page’s URL.

How to add dynamic tags in InviteReferrals :

1. Navigate to the IR dashboard > Campaigns >Create Campaigns.

2. Click on Create New Campaign and Go to the basic settings of the campaigns. Here you can find all the dynamic tags, you can add in the URL to receive analytics’ data on your site.

3. Below is an example of how you can add to the landing page URL.                     

For example - If you want to track the referrer code and referrer name on the running campaign, you can simply follow the following format. You will get the necessary information.

htttps://www.example.com/?referrer={referrer name}&referrer_code={referrer code}

These were the few simple steps to add dynamic tags and unleash any data you want about the users.